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Health Tradition Health Plan to Exit Wisconsin Health Insurance Market

MADISON, Wisc., June 1, 2022—The Wisconsin-based, not-for-profit WEA Trust and the Health Tradition Health Plan announced today that they will be ending their health insurance market offerings by the end of 2022. WEA Trust will continue to maintain long term care, life, and vision coverage for its members. 

Existing Health Tradition Health Plan and WEA Trust members will continue to be covered under their current contract without changes to their benefit plan and provider network until they choose new health insurance coverage or December 31, 2022, whichever is earlier.

For the full press release visit,


An FAQ document regarding the exit is also available HERE.

At-Home COVID-19 Tests

The federal government announced on May 17, 2022, it is providing every household additional free, at-home rapid COVID-19 tests. They can be ordered at 

As of January 15, 2022, members covered under eligible plans may receive coverage for up to eight (8) FDA-approved, Over-the-Counter (OTC) COVID-19 antigen tests per member every 30 days. If you are unable to obtain your test without upfront costs at a network pharmacy, claims for reimbursement may be submitted utilizing the Over-the-Counter COVID-19 Test Claim Form

Members with Medicare coverage are not eligible for this reimbursement. 

Visit our COVID-19 Information page for more information. 


Now, Even Insurance<br> Is <strong>Uncomplicated.</strong>

Now, Even Insurance
Is Uncomplicated.

We’re a new approach to the old health insurance options.

At Health Tradition, our focus is on providing long term quality care at a lower cost. We’re a people first organization, driven by our strong commitment to meeting the needs of our members. We offer more digital care options, have friendly (real!) people answering our phones and care about providing a higher level of health to our members.

Let us be your next-door health insurer and feel the difference of a more personable health insurance experience.

Large Group Plans

Is Health Tradition the Plan for You?

We think it could be! If you’re a Wisconsin-based employer with more than 50 employees, a large group plan is a great fit. Ask your broker about Health Tradition. 

Large Group Plan Information 

<strong>Large Group</strong> Plans

Small Group Plans

Hi-ya Wisconsinites

We are thankful for local small businesses and have small group plans to support your employees! These options are available if your business employs an average of not less than 2 or more than 50 employees on business days during the preceding calendar year.

Small Group Plans Information

<strong>Small Group</strong> Plans

65Plus Plans

Celebrating Seniors

Seniors contribute to the success of Wisconsin every day! Learn how Health Tradition 65Plus, a Medicare Select supplement plan that works with your existing Medicare benefit, can help with additional coverage.

65Plus Plan Information

<strong>65Plus</strong> Plans